Jacques Marie Mage: Extravagance at MIDO

Extravagant design to match a luxury brand Hardly any other eyewear fashion brand stands for exclusivity and extravagant design like JACQUES MARIE MAGE from Los Angeles. To do justice to this special flair, we co-designed and built an extraordinary exhibit for MIDO in Milan, the largest international eyewear trade show. Warm colors, materials of the highest quality such as leather, brass, and marble, handcrafted wooden furniture, and real cacti created an authentic, luxurious atmosphere evoking 1970s California. The illuminated, solid shelving showcased the eyewear frames to perfection. A coffee table with an inset mirror completed the cozy lounge of leather benches and wooden armchairs. The 90-square-meter exhibit was designed primarily for invited visitors with appointments – understated on the outside, strikingly stylish on the inside.