Made by MMD livedesign
Client
Salesforce
Project
Exhibition stand Salesforce - Dmexco Cologne
Size
537 m2
Specialty
Individually,
Staged,
Storytelling at its best.
A national park in the middle of the fair
Under the motto "Be a trailblazer!" (be a trailblazer!), we transformed the 537 sqm booth at DMEXCO into a US national park for the world's leading CRM platform Salesforce. Visitors were supposed to feel like scouts, which is why we focused on lifelike design. For example, we were able to build a concrete block wall with a passage to a cave and transform the upper floor into an impressive viewing platform. Picnic tables, real tree trunks, a wooden reception and information counter, and signposts made the illusion perfect. Along the paths, product islands, partners and best cases awaited the visitors. Of course, the comic-like animals as a trademark of Salesforce could not be missing. The blue banner with cloud pattern also skillfully showcased the company's main product: CRM solutions in the cloud.
References
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