Exhibition stand Johns Manville Filtec, Cologne

Beer, hot dogs and baseball at a tech show? Why not! With our concept of a typical American sports bar for the US company JOHNS MANVILLE, we clearly set the 54 sqm trade fair stand apart from its competitors at Filtech in Cologne. Inspired by the manufacturer's motto in the field of insulation and roof construction: "We go the extra mile for our clients!", we created a real eye-catcher in the midst of the otherwise very technical trade fair stands. Unusual details such as a wall of fame, suspended screens and an authentic bar playfully and strikingly reflected JOHNS MANVILLE's values and way of working. We were particularly keen to make the stand sustainable and reusable. This brings many advantages for future trade fairs: less need for coordination, lower consumption of resources and greater recognition among visitors, which in turn strengthens trust in the brand.