Exhibition stand Hettich Interzum, Cologne

The Hettich Group is one of the world's leading manufacturers of furniture fittings and presented itself at Interzum with a completely new look. The 80 m² Hettich Cube, an integrated special show, formed the small but fine centerpiece of the exhibition stand, which covered a total area of around 1,200 m². In the Cube, trade fair guests were able to experience Hettich solutions live and up close, staged according to customer types and their needs. Four rooms - four emotional worlds of experience. The "space winner" prefers efficient use of space, while the "lightweight" attaches great importance to clear, simple processes in design, production and organization. The "differentiator" appreciates the wide product range for every budget, and the "comfort connoisseur" likes it soft and ergonomic.

Around the special show, Hettich products were also presented to visitors in a technical exhibition and an ambience area where the products were shown in use in various home and office environments.