Kermi and Arbonia: A Modular System at ISH

A modular system for cross-brand presences At ISH 2025, Zeeh Design realized the joint exhibit of Kermi and Arbonia. The result was a modular architecture that made the system expertise of the brand family visible while being designed for long-term reuse.

Zeeh Design developed the technical implementation and translated the new brand differentiator “More than a system” into a clear, cross-brand corporate architecture. The aim was to present the division brand as well as the system and focused brands on equal terms. The exhibit architecture translated this diversity into an open spatial structure with clear functional zones that gave visitors orientation and access to the various theme areas.

The modular construction was conceived as a scalable system that can be used at further events beyond ISH. A high proportion of the materials used is reusable, which made the exhibit not only efficient but also resource-conserving. Precise planning and project management made it possible to deliver a result that combined design ambition, technical complexity, and sustainable construction.