GEZE: Achieving Big Things Together at BAU

At BAU, GEZE wanted to present itself with an exhibit that unites innovation, design, and brand identity. The goal was to bring the guiding theme “Achieving big things together” to life, to stage new product highlights effectively, and to make the brand's technological expertise visible. The team at METZLER : VATER group GmbH translated these requirements into an expressive design with a clear formal language.

The exhibit design took up the curved shapes of the GEZE logo architecturally and carried them through banners, counter, and spatial design. Its centerpiece was a 7.35-meter-high experience space presenting the new TS 7000 generation of door closers. Semi-transparent fabrics sparked curiosity, while interactive touchscreens showed how the exhibits connect with the myGEZE Visu software. Four kinetic balloons above the hospitality area set a strong visual accent. Technically demanding wall panels, 3.6 meters high, provided the stability required for powerful drives such as the pivot door drive.